Mission Statement Sony

In the early days, Sony's mission was centered around creating innovative products that would contribute to the improvement of society. The company's first mission statement, as stated by its founder, Akio Morita, was: "To experience the joy of contributing to the progress and well-being of society by providing creative and attractive products and services." This initial mission focused on innovation, creativity, and societal contribution.

Additionally, Sony’s more operational “Purpose” (under its Kando philosophy) is often stated as: mission statement sony

Sony’s mission is supported by four key values that guide its global operations: Sony's Purpose & Values - Sony Group Portal In the early days, Sony's mission was centered