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Facebook Zero was a mobile website launched in 2010 designed to provide access to Facebook without incurring data charges. It was a key component of Facebook's strategy to penetrate emerging markets where mobile data was expensive or infrastructure was poor. By stripping the platform of images and videos, Facebook offered a text-only experience that was free for users on partner mobile networks. While successful in onboarding millions of new users, the initiative faced criticism regarding Net Neutrality and eventually became obsolete due to the rise of smartphones and changing data pricing models.

The goal is communication.

For many users in emerging markets, Facebook Zero was not just a social app; it was the internet. 0 facebook